http://voices.allthingsd.com/20101022/mobile-not-net-drives-indian-music-sales/
People stealing music via downloading has become commonplace now, but mobile phones have given the music industry hope for making revenue for sales of its music. Mobile phone sales (music, ringtones) make up 1/3 of india's music industry in total revenue! The reason is that mobile carriers can tightly control what is downloaded to their devices (for the average user, of course). This is in india, the second most populated country in the world, and the ratio is supposed to increase to 2/3 in the next few years.
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